Thoughts about Apple

Apple

I’ve been an Apple fanboy since 1977. I have memories of hours spent on an Apple II, playing games such as Aztec, Taipan and Loderunner.

I remember the joy in the local Apple store when they took delivery of their first Macintosh. It was a revolution.

I’ve been an active part of the Apple ride since. I remember attending keynotes at the MacWorld trade shows. I remember the hideous beige Mac period, and the triumphant return of Steve Jobs. I have met so many great people through my association with Apple, and many have become lifelong friends.

Possibly like many others, I’ve been wondering what Apple will do post-Jobs. Happily it turns out that his DNA has been firmly grafted throughout the company.

The latest launch is testament to this.

My 11 yr old son watched the keynote of his own volition. He learned that the new version of OSX was a) free and b) available as a download and c) would work on his aged MacBook. And he proceeded to download and install it himself. The ease of use and intuition of Apple technology is stunning.

I love how Apple has given away the new OS. I’m amazed and impressed that they have given away the new versions of their iWork suite.

They’re clearly setting precedents and outflanking their competition.

Combining this with spectacular new Mac Pro and new versions of iPhones, iPads and more, I think this company is going from strength to strength.

I can’t wait to see what is next!

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